Building Great Lakes Online Counseling: Strategic Networking | POP 1391

Who should you network with depending on your ideal client base? Should you have a “meet the team” tab on the website? What criteria should you use for choosing your EHR?

In this podcast episode, Joe Sanok gives an update on building Great Lakes Online Counseling with Jen from Ubuntu Freelancers.  

Podcast Sponsor: Therapy Notes

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In This Podcast

  • Update on current work 

  • Adding a “meet the team” tab

  • Upcoming tasks and objectives

Update on current work

While there’s been a slight plateau building Great Lakes Online Counseling over the past weeks, there has been some positive change: Rachel, the practice’s first clinician, can start seeing clients! 

The good news is that we are officially good to go and we can now open up Rachel’s calendar! She can now start booking clients. (Jen)

Now, all that needs to be done is for Rachel to put in her availability, and then clients can click on her available slots and book sessions with her. 

Joe and Jen continue to brainstorm how to install a scheduling Headway widget on the website to keep clients on the website, rather than sending them through to Headway’s website and losing potential clients who click elsewhere. 

I’m increasingly getting uncomfortable with how much we’re putting in that then just sends people to Headway [who] may end up seeing other Headway [therapists] … We want to use them for the billing, insurance, and marketing, but if we can’t have it look like Great Lakes Online Counseling, I think long-term, then that’s not something we’d stick with. (Joe Sanok)

Adding a “meet the team” tab 

One of the next objectives Joe and Jen are working on is to create a “meet the team” tab on the website, which will show: 

  • Joe as the founder 
  • Jen as the coordinator 
  • Rachel as the first clinician, with others to follow as hires continue 

I don’t plan to see clients, but I think having me on there, having Rachel on there, and having you on there then builds that team feeling. (Joe Sanok)

Upcoming tasks and objectives

For Joe, his main objective for the upcoming weeks is to network, find more clients, and build a referral system to bring in new clients. 

He’s going to focus on talking to attorneys and mediators, since some of their ideal clients are those coming out of divorces. 

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Meet Joe Sanok

 

A photo of Joe Sanok is displayed. Joe, private practice consultant, offers helpful advice for group practice owners to grow their private practice. His therapist podcast, Practice of the Practice, offers this advice.

Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.

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