Podcast: Play in new window | Download | Embed
How can you use ChatGPT to rework your content into blog posts? What are the essential pieces you need to have in place in your new private practice before hiring your first clinician? Where do you need to execute early on in your practice journey for success later on?
In this podcast episode, Joe Sanok gives an update on building Great Lakes Online Counseling.
Podcast Sponsor: Alma

As a clinician, you probably chose this field because you wanted to support people in navigating challenges and finding personal growth. But many mental health care providers end up spending almost as much time on billing, insurance, and other documentation as you do in sessions with clients.
That’s where Alma can help.
Alma supports clinicians in building rewarding private practices—with simplified insurance credentialing in under 45 days, enhanced reimbursement rates, and guaranteed two-week payback.
Plus, a free profile in their searchable, filterable directory—making it easy for clients who are the right fit for your practice to find you.
Learn more about how Alma could support you in building a thriving private practice at helloalma.com/joe.
In This Podcast
-
What Joe has done this week
-
On the list for this week
-
What is coming up next week
What Joe has done this week
Due to some delayed flights over the holiday period, Joe put in slightly fewer hours than usual into building the practice.
However, what he has done is speak with Tom O’Malley from Session Sites about Great Lakes Online Counseling’s website and logo design.
I want [the logo and website] to be up before I start promoting and hiring people … Tom’s done an amazing job. He literally nailed the logo, the look, and the copy the first time. So, if you need help, Session Sites … Tom can help you out with your website, for sure. (Joe Sanok)
Additionally, Joe has reworked three of the chapters in his new book, Dating After Betrayal, to use as content and information for the budding online practice.
On the list for this week
Now, Joe is working on content for marketing and promotion purposes.
He’s taking content from his book, as well as other resources, and reworking it with ChatGPT to bring it up to speed and ready for publication.
It says, “Search engines reward EEAT: experience, expertise, authority, trust, and specificity over fluff. (Joe Sanok)
Since Joe’s using some information and lessons learned from his personal life, the rule of thumb that he uses for sharing this information is if it would be okay for people in his life to hear it. If it would cause huge ramifications, then he won’t share it.
Joe used ChatGPT to generate eight blog posts that are in his voice and were directly inspired by his own book.
What is coming up next week
Next on Joe’s list is to set up the Google admin for the email process, and secondly, to get the VAs up and running.
Once these are all set, then Joe’s getting into hiring!
Sponsors Mentioned in this Episode:
Learn more about how Alma could support you in building a thriving private practice at helloalma.com/joe.
Work with us one-on-one!
Books mentioned in this episode:
Joe Sanok – Dating After Betrayal: A Guided Healing and Re-Entry Experience
Check out these additional resources:
- Building Great Lakes Online Counseling Website Review and Logo with Tom O’Malley from Session Sites | POP 1327
- Practice of the Practice Network
- Group Practice Launch
- Group Practice Boss: www.practiceofthepractice.com/grouppracticeboss $149 a month
- PoP Group Practice Owners Facebook Group
- Free resources to help you start, grow, and scale
- Work with us
- Practice of the Practice Network
Meet Joe Sanok

Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.
Thanks For Listening!
Feel free to leave a comment below or share the social media below!