Critical Questions: How to Hire The Best-fit Staff | GP 296

critical questions, emt, good hiring practice, Grow a Group, practice of the practice, recruitment, staff recruitment

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Once you decide to hire 1099 contractors or W2 employees, how do you go about finding them? Where is it better to recruit staff from: LinkedIn or Indeed? At what point in your practice’s growth should you consider hiring?

In this podcast episode, Brandon Shurn offers you critical questions to help you hire and recruit your best-fit staff.

Podcast Sponsor: Headway

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In This Podcast

Reaching out to people
Be creative and ethical where applicable
When to hire staff

Reaching out to people

There are many avenues to finding the people that you would hire either as independent contractors or W2 employees. Some of them may include:

1 – Platforms like Indeed, Ziprecruiter, iHire, Glassdoor. These are great websites to use to find staff, however there can be a cost involved in getting your advertisement out there.

2 – LinkedIn is a free platform that you can use to reach out and connect with potential staff.

3 – Existing network of clinicians and therapists that you personally know, whom you can ask to refer potential staff to you.

4 – Colleges and universities, but only if you want to bring on interns of provisionally licensed clinicians.

This is not the end-all and be-all of list or recruitment avenues that you can take. You can add so many more! But these are some of the prominent ones, for me, that I believe, will typically come to mind when you think about hiring. (Brandon Shurn)

Be creative and ethical where applicable

Reaching out to people in all sorts of ways is a great method for spreading your reach far and wide.

You can be creative (and ethical of course) in how you get people to know about the opportunity for work in your practice.

Utilize approaches that are kind of not conventional, a little grass-roots, and more guerilla in its marketing tactic. I’m reducing the cost of my expenditures to recruit and attract … clinicians. (Brandon Shurn)

Depending on the business model that you work with, and the budget that you have at your disposal, you can use a little bit of all of these networking systems to find which one works best for connecting you with your ideal, new staff.

When to hire staff

Now that you know who you want to hire (1099 or W2) and you know where to find them, when should you start bringing them onboard into your private practice?

The golden rule that Practice of the Practice follows is to keep an eye out for that 60% mark. Once you, or one of your associates or clinicians is 60% full will more clients coming in, start the hiring process.

My idea is that you would be recruiting when you notice that your people are typically … 60% full, and you are starting to put the hook out for other people, and that gives you a little more time to vet and ensure the people or person … that you are bringing on is a fit for the culture of your practice. (Brandon Shurn)

Additionally, if you have a waitlist, or you find that you are turning lots of the same type of client away, these may be times when you could consider hiring someone into your staff program to see to these clients.

Check out these additional resources:

Meet Prof. Brandon Shurn

Brandon Shurn, Ph.D., LCPC, LMHC, AFC®, NCC, is a licensed clinical professional counselor and the founder of EmPower Me Holistic Counseling, a fully virtual Maryland-based practice. He’s also a full-time professor in Seattle University’s online Clinical Mental Health Counseling program. With extensive experience launching and directing university training clinics, Brandon now focuses on helping therapists design and grow impactful, sustainable practices.

Outside of his work, he enjoys fitness, yoga, Wing Chun, golf, reading, and spending time with his family and dogs. Visit Empower Me Counseling, and connect with Brandon on Instagram and LinkedIn. Email him at: [email protected]

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