Grow a Thriving Group Practice You Love: Free Webinars!

SSP | Ask The Expert: Realistic Marketing Budgets for Private Practice with Guest Aaron Carpenter

January 21, 2026 • 1:00 PM SSP Weekly Events

About the event

Most clinicians either overspend on marketing that doesn’t work—or invest too little to see real results. In this session, Aaron explains how private practices can set a realistic marketing budget based on their stage of growth, revenue, and goals.

You’ll learn how to avoid costly mistakes, what to prioritize first, and how to scale your marketing investment responsibly as your practice grows.

Meet Aaron:
Aaron Carpenter is the Founder and CEO of Mental Health Marketing, a lean, specialist agency that helps therapists and group practices grow through ethical, data-driven marketing. Since 2011, he’s supported hundreds of clinicians through branding, SEO, paid ads, and conversion-focused web design. Aaron is also building a practice-growth platform designed to simplify marketing, attract ideal clients, and streamline operations for therapists. He speaks nationally on sustainable practice growth, digital strategy, and the future of marketing in mental healthcare.  https://youtu.be/T_-wdIrqap0

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Who can attend

This event is open to all members of The Practice Academy.

To register

Community members will find the event information inside the Community events calendar.

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