How does featuring other clinicians in your content help you to grow your audience? How do you get out of the scarcity mindset? Why should you focus on serving others instead of chasing income?
In this podcast episode, Whitney Owens speaks with Daniel Fava about how to create great content and attract a bigger audience.
Podcast Sponsor: Heard
Tax season got you feeling anxious? You’re not alone. That’s why therapists turn to Heard.
Built and designed specifically for clinicians in private practice, Heard offers affordable bookkeeping services, personalized financial reporting, and tax assistance to ensure you’re making the most of your business and your time.
Heard saves therapists an average of 5,397 dollars on bookkeeping and taxes each year.
When you join Heard, you’ll work directly with financial specialists to track your income and expenses, file taxes online, and grow your practice.
You can say goodbye to guessing your tax deductions and stressing out over quarterly tax payments. Focus on your clients, while Heard takes care of the rest.
Plans begin at $149 per month and can easily be tailored to fit your business’ financial needs.
Sign up now at www.joinheard.com.
Meet Daniel Fava
Daniel Fava is a digital business consultant and founder of Private Practice Elevation, a website design and SEO agency focused on helping busy private practice owners attract their ideal clients and scale their business.
After building a website for his wife’s private practice and seeing the impact it had on her business, he became passionate about helping others achieve the same. Private Practice Elevation offers web design services, SEO (search engine optimization), and website support to help private practice owners grow their businesses through online marketing.
In This Podcast
- Meet and feature people in your content
- Expand your vision
- Daniel’s advice to Christian counselors
Meet and feature people in your content
One of the best ways to grow your business is to meet with people in your field and feature them in your content:
- Blog posts
- Podcast episodes
- Online videos
There are many ways to collaborate with other therapists which gives you content to share with your audience.
I think there is so much to say about us pulling other people and making them higher than us … what can we do to help their business, instead of [only focusing on] how this helps our business? (Whitney Owens)
Build a network of practitioners and consultants that you can refer clients to and who can refer clients to you, helping one another to grow.
[Get out of the] scarcity mindset because when everybody else flourishes, you also flourish. (Whitney Owens)
Expand your vision
Broaden your goals and dreams to surpass simply wanting to make money into how you can uplift and benefit the community around you.
How can you help more therapists and get more treatment into the world to make a bigger impact?
Focus on making a positive change within the community and providing services to your clients, and then the money will come, instead of working in the opposite direction.
When you’re building a business, you have ideas of what it needs to look like and you’re the one that sets up the processes … but then you hit a point where [tasks] take a lot of [your] time so you become ready to hand it off to somebody better [equipped]. (Daniel Fava)
Let other people help you with tasks and admin. Allow other people to take over roles so that you can focus on encouraging the growth in your business.
Daniel’s advice to Christian counselors
Trust that God has the big picture in mind. Know that God will bring you to new levels and that challenges will pass, because life comes in seasons.
Useful links mentioned in this episode:
- Visit the Private Practice Elevation website, and connect with them on Instagram, Youtube, Pinterest, and LinkedIn.
- Join the Faith in Practice Conference from April 21st to 24th
- Take the Faith in Practice Seminar, How to Delegate in Your Group Practice While Working Less and
Making More. Seminar at May 3, 12:00 PM (EST).
- Take Faith in Practice further with the Mastermind Course
- Join the Faith in Practice Facebook Group and subscribe to the email list
- Email Whitney: email@example.com
- Heard offers affordable bookkeeping services, personalized financial reporting, and tax assistance. Sign up now at www.joinheard.com.
- Visit christianpersonalitytest.com and use promo code FAITHINPRACTICE to receive a 50% discount
Check out these additional resources:
- Tips to Boost Your Focus with Uriah Guilford | FP 132
- Next Level Practice
- Practice of the Practice Podcast Network
- Group Practice Boss
Meet Whitney Owens
Whitney is a licensed professional counselor and owns a growing group practice in Savannah, Georgia. Along with a wealth of experience managing a practice, she also has an extensive history working in a variety of clinical and religious settings, allowing her to specialize in consulting for faith-based practices and those wanting to connect with religious organizations.
Knowing the pains and difficulties surrounding building a private practice, she started this podcast to help clinicians start, grow, and scale a faith-based practice. She has learned how to start and grow a successful practice that adheres to her own faith and values. And as a private practice consultant, she has helped many clinicians do the same.
Thanks For Listening!
Feel free to leave a comment below or share this podcast on social media by clicking on one of the social media links below! Alternatively, leave a review on iTunes and subscribe!
Faith in Practice is part of the Practice of the Practice Podcast Network, a network of podcasts that are changing the world. To hear other podcasts like Empowered and Unapologetic, Bomb Mom, Imperfect Thriving, Marketing a Practice or Beta Male Revolution, go to practiceofthepractice.com/network.
[WHITNEY OWENS] If you’re a faith-based counselor, who’s looking for more resources to use with your clients, The Christian DISC is a spiritually integrated personality assessment. The assessment provides four main personality types and integrates insight from scripture and emotional intelligence. The model behind the Christian DISC is ideal for individuals, couples, and groups, and is specifically designed for use in the faith-based counseling, coaching and ministry. If you would like to try out the assessment for yourself, go to christianpersonalitytest.com. Enter the promo code FAITHINPRACTICE, all caps, all one word, and you will get 50% off this assessment. So you can go to christianpersonalitytest.com and enter the promo code, FAITHINPRACTICE.
Welcome to the Faith in Practice podcast. I’m your host Whitney Owens recording live from Savannah, Georgia. I’m a licensed professional counselor, group practice owner, and private practice consultant. Each week through personal story or amazing interviews, I will help you learn how to start, grow and scale your practice from a faith-based perspective. I will show you how to have an awesome faith-based practice without being cheesy or fake. You too can have a successful practice, make lots of money, and be true to yourself.
Hello, welcome to the Faith in Practice podcast. So glad that you’re hanging out with me today. Please forgive me for my voice here. You’re got to hear it in the next episode as well, but do not fear. By the time you hear this episode, Whitney will be feeling much better, but I wanted to get podcasts out to you and needed to go ahead and record because I’ve been sick for a week now and I can’t go without podcasting, because it’s so much fun.
All right. So today you’re listening to episode 133, how to grow your business. I interviewed the amazing Daniel Fava, such a fun guy to interview. I had him on another show. I can’t remember exactly when, you could go back and look where he talks about five tips on your website and it was super good. In fact, I wrote them all down and used them all and he’s always full of great ideas about your website. Today, I love how we took a different turn in this episode and talked a little bit more about our business and how our business changes us and how we change for our business.
I’m just got to be raw here with you for a second before we get into the episode. When I recorded with him right before we got on, I can’t go into all the details, but it was a rough phone call that I had with someone right before we got on. I was just not in my right state of mind and I was trying to get into it and focus. He said something. This was also by the way on Ash Wednesday and I had been thinking about what is lent, got to look like this year. This is so different than two years ago during the shutdown. What do I want to do this year? And Daniel says in the interview coming to the end of ourselves and he’s talking more about when we come to the end of ourselves, that’s when we really grow our business because we realize that we can’t do everything anymore and we have to start hiring out and we have growth and other people get involved and it’s fantastic.
But his words really stuck with me after that interview. I was like, yes, like I sometimes do feel like I’m at the end of myself, not only in my business, but in my personal life, in my spiritual life as a mom, as a wife, all those things. So I’ve made that my mantra or my prayer during this lent season. Now I’m recording this we’re in like week three of lent and I’ve already had so much just stripping away and learning how to grow and honestly, just learning that I cannot control everything such as my voice in podcasting. You just have to accept things as they are. You’re got to have plans, your plans aren’t got to work out yet something greater might come.
Even in the past three weeks, as many of you probably know my husband is a Methodist pastor and was recently ordained and now it was announced the day after Ash Wednesday that a new denomination of the Methodist church is forming. It was just really heartbreaking to hear because I love the Methodist church. Then on top of that, just what does that mean for my own husband’s future and this denomination as we sift through what that looks like for us and as we sift through our calling. Also within that, I hired two new clinicians to the practice and we got them trained. I got sick and lost my voice and planning a conference. So it’s been a whirlwind as well, planning a conference all at the same time, but it’s just been this great opportunity for me to just step aside for who I am and invite more of God and more of my community to help me out. It’s so important that we have moments in our lives that we’re raw and let go of who we are. It’s just pivotal.
So coming to the end of ourselves, thank you, Daniel, for giving me those words that resonated in my heart and you probably had no idea that that’s what was got to happen. So I appreciate that you always are full of wisdom. So I am looking forward to sharing this interview with you guys, because Daniel has a lot to say. He’s also got to be at the conference. I’m looking forward to hanging out with him there. I don’t know if we said this in the interview or not, but ironically his wife and I went to the same graduate school. So I always feel that special connection with him too.
But Daniel Fava is a digital business consultant, founder of Profit Practice Elevation, a website, designed an SEO agency to help private practice owners. After building a site for his wife, he saw the impact of it on her business and wanted to do the same for others. Private Practice Elevation offers, web design services, SEO, website support to help practice owners grow their business through online marketing. So thank you for taking the time to listen to this episode. This is episode number 133, how to grow your business with Daniel Fava.
[WHITNEY] Today on the Faith in Practice podcast. I have my friend Daniel Fava here with me. How are you Daniel?
[DANIEL FAVA] I’m doing great, Whitney, how are you doing?
[WHITNEY] I’m doing good. Thanks for taking the time to come on this show. You’re one of the sponsors at the Faith in Practice Conference. We’re looking forward to that. We’re in the final countdowns here. We’re recording here at the beginning of March, so I’m really looking forward to that.
[DANIEL] Yes, I’m super excited. I was actually working on my slide deck this morning and getting some of that stuff altogether super excited.
[WHITNEY] Wonderful. Then you’re bringing your family with you, is that right?
[DANIEL] Yes. So my wife is got to come and she hopes to attend as much of the conference as she can. My two kids are got to come and my in-laws are got to be with us to help with the kids so my wife and I can be as much a part of the conference as we can.
[WHITNEY] That’s awesome. Several people I’ve talked to are bringing their spouses. Not all of them are attending the conference. Some of them will be on the golf courses and stuff. Then it’s right on the beach. It’s a great place to have your kids have a good time.
[DANIEL] Yes. We’re super excited.
[WHITNEY] Wonderful. Well, today we want to talk about your journey and to being a business owner and I’m looking forward because I haven’t heard this story. Then at the end we could talk a little bit more about web design and things like that, but why don’t you jump into how did Profit Practice Elevation get going?
[DANIEL] Yes, sure. So private practice elevation is in its second phase of this business. So when I first started it was back in 2016 and I really started my business as a blog. So it was called createmytherapistwebsite.com. That website still exists it’s still around. That was my way of just getting started to understand, okay, can I reach people that I want to reach with what I do, which is at the time I was just a freelance web designer. Maybe I should back up before then. So I worked for five years at a nonprofit called Care and they’re headquartered in Atlanta and they work all around the world, I don’t know, 70 or 80 countries and what they do is they help women in poverty just escape poverty through education services, health services, all sorts of programs and stuff.
So is a great organization and I had a great time working there. I started as just a contract website design guy and then slowly over time worked up to managing a small team as part of their fundraising and marketing team and overseeing their website and just their different websites devoted to their fundraising efforts. But over time I was, I got really tired of that corporate, the corporate scene. I found myself just in meetings about meetings, about meetings and stuff like that. It was just, I’m a creative person, I just need to, I need to create whether that is like website design or creating systems in my business and stuff like that. So I got really burnt out and I got somewhat depressed working there.
I was just really tired of taking the hour-long drive into downtown Atlanta from north of the city. In 2016 we got pregnant with our first child, Samuel. So I was re-evaluating everything, just like, well, when this baby comes, I don’t want to be an hour away and maybe two hours if there’s like an accident in Atlanta. So my wife and I really started thinking and dreaming about what do we want our lives to look like? You know, family, our new upcoming family got to be really important to us and we wanted to be able to have that free time to be around. My wife is in private practice. She had an established private practice. At this time she was probably like five years into it, so she was more established in her own business.
So I got that sort of itch and just because of just being so exhausted was just like, I want to start my own business and I didn’t know what that was got to look like. So I started to really just listen to tons of podcasts like Pat Flynn and Smart Passive Income and Amy Porterfield and some of these online marketing coaches and teachers just to see what people are doing just learn about what’s possible. So I’m like that sort of idealist type person and a dreamer and so I was just like, I’d keep a notebook and I’ll come up with these ideas, I can do this I can do that and just a lot of soul searching and a lot of prayer.
I remember mowing my lawn, just like praying, like, Lord, what do you want me to do? What’s next? What should I do? You know? So that took a while and then over time I realized the one thing that I really love to do and love to help people with is creating websites. That’s what I did for my wife when she started her private practice was I helped her build her, her first WordPress website and get her name out there. It really helped her get those first sets of clients and build up her business and continue to build up her business. So that’s what I landed on. I was like, well, I can build websites for therapists. I had so many of my wife’s colleagues asking me to help them with their website, but I was busy with my nine to five and stuff.
So I wasn’t really taking on the outside work, but then realized, well, I’ve been building websites since 2001, and this is something that I have some knowledge in, so let’s yes, how can I make this into a business? So that’s when I started the blog, was really just to see, could I start reaching people and could I start building an email list of people who are interested in the resources and the tutorials that I was writing? So that was really what that website was all about, create my therapist website, was really more of a DIY of this is how you set up a WordPress website. This is how you do some of the SEO stuff and website design, stuff like that. So that was where it really started. I noticed people are actually joining my email list and wow, the website is getting traffic. So it was like this experimental phase of just understanding how to do online marketing and reach a broad audience. I could just keep going, but I want to pause. You have any like questions so far?
[WHITNEY] No, this is great. I’m just thinking about the importance of you can start with small beginnings. Like I think a lot of people feel like, especially I hear this when they’re so long going into a group practice, it’s like, I got to have everything together. I got to know how to do it all. Really you can just experiment and try little things because sometimes it’s absolutely nothing. Then sometimes you’re like, wow, people actually read that. So I love how you’re like, yes, I just created a website and then I saw that people were very interested in this and I was able to help people.
[DANIEL] Yes, absolutely. It was a fun, like just experimental time, because I would learn the type of blog posts, articles that I would like to write. Also, oh, I really like to write that one, but it’s actually not getting much traffic or it’s not really showing up in Google well, but there were certain posts that today still get hundreds of views each each month because that content’s still out there. So it was cool because, yes, it was just learning and also meeting just other folks out there. I would, that was one strategy and this could be like a tip that people can take from this sort of point in my journey is you, I did a lot of research, like who else was really trying to reach the audience that I wanted to reach.
So finding people like Joe Sanok out there and like, he is got a very established podcast. There was all these other people out there, other coaches and influencers. So I would feature them on my blog. I’d find some whether it was a helpful resource that they had and I would pull them all together into the top 10, 15 resources for marketing for therapists. There was even some blog posts I did where I reached out to all those people and asked them one question and I featured the answer to their question in an article and created like an e-Book about it. So people could opt into my email list and download that. So that was a two-fold strategy experiment sort of thing, because I was able to connect with these people and just try to be generous and just featuring them on my podcast, on my blog, sorry.
So it creates that connection, but it also gives me some content that I can put on the website. So it was just a lot of stuff like that and over time I started getting clients. At the time it was me building the websites and just really learning what needs to really go into a private practice website and how do we create these websites so they’re really working for our clients? So I think when my son was born, I had like my first client just like lined up and everything. So it was a scary time and my wife would say, yes, I wish you waited until after our son was born to jump out and launch. But I was so exhausted and I was so burned out and I also wanted to be able to have the free time when my son came instead of just a couple weeks off from work. So yes, that was the launch of Create my Therapist Website.
[WHITNEY] I feel like life has a way of doing that. It’s like, when something big is happening in your business or that you feel compelled to jump into, it’s like something personal’s going on and you’re like, “What am I doing?” But the Lord has a way of managing all these things for us and knows it a lot better than we do.
[DANIEL] Yes, it wasn’t an easy time. It definitely took me some time to get off the ground and understand I had like no processes in my business really. It was just like, try to find people and let’s create great websites for them. So, yes I started in 2016 and just kept learning, just took lots of online courses and stuff like that to just increase my knowhow as far as online marketing. So it’d be working with clients more one-on-one at that time but then slowly realized like, well, I need some more help because yes, I know how to build a WordPress website, but there’s people who really live and breathe this stuff.
Starting to get clients who just needed more customization in their website projects and stuff like that, and also wanted to just provide more support for our clients after the websites launch as far as ongoing updates and maintenance for their website to keep things secure and moving forward. So started looking for help and found some developers and to help with that. Then it was in 2019 where things shifted a little bit and I was realizing, well, this isn’t about me anymore. Like I don’t want to be the person building the websites anymore. Yes, I do enjoy building websites, but I just reach sort of the end of my expertise, so to speak because I just realize, well, I can’t do all these websites and really serve our clients, number one for just like the growth of the business and being able to take on more projects but also just understanding that there’s so many people who know so much more than I do, and I don’t want our projects to be limited by my own expertise.
So that’s when I started bringing in other developers and realized at that point, that was when I changed the private practice elevation because the Create my Therapist Website, part of it was all DIY and it was something that I launched that, yes, I think it was helpful and remains still helpful for people who are just starting out because their budgets are a little bit smaller. They want to follow some tutorials and just like learn to do it yourself but then there was also plenty of people and this is what I was running into, they were like, I don’t want to touch this technical stuff.
Like this is so beyond me. Or if somebody would download something from our website and just ask me tons of questions, because they got so confused and was like, okay, so there’s this other subset of private practice owners who they’re at a different stage in their business and they’re ready to invest in great website and online marketing. So they need more of that handholding a little more like concierge approach, where we just work with them to build their online presence. Also just thinking through how I want to reach those people, create my therapists website and that sort of name, to me it just didn’t really fit sort of where I wanted to go with the business, which was really like start to finish. We help you really get your online presence up and running.
So that is in 2019, that’s when I changed it to Private Practice Elevation and that became really the face of more of we’re a website design agency now, an SEO agency. So that’s why I changed it to that and shifted to a podcast as well, because I got tired of writing all those articles on that blog. So it was great for that season, but I realized I wanted to meet more people like yourself, Whitney, and connect with more people in this way. So I think having a podcast going along with this agency really has helped me just connect with great people and also just provide content that goes further than just this is how you set up a WordPress website. It’s more about what are you building in your private practice and what are your the different stages and levels and where are you heading with your private practice?
[HEARD] Tax season got you feeling anxious? You’re not alone. That’s why therapists turned to Heard. Built and designed specifically for clinicians in private practice, Heard offers affordable bookkeeping services, personalized financial reporting and tax assistance to ensure you’re making the most of your business and your time. Heard saves therapists an average of $5,397 on bookkeeping and taxes each year.
When you join Heard, you’ll work directly with financial specialists to track your income and expenses, file taxes online and grow your practice. You can say goodbye to guessing your tax deductions and stressing out over quarterly tax payments, focus on your clients while Heard takes care of the rest. Plans begin at $149 per month and can easily be tailored to fit your business’ financial needs. Sign up now at www.joinheard.com.
[WHITNEY] You’ve brought up so many good points. I just want to like reiterate that you’ve said, one of the things you said early on was wanting to meet people, featuring them on your blogs. I just think there’s so much to say about us pulling other people and making them higher than us, like what can we do to help their business instead of how does this help our business? The longer I’ve been in this field, especially within consulting, like the consultants are amazing. We’re always referring to another, helping one another in our businesses. There’s just so much to be said for that. It’s not a scarcity mindset because when everybody else flourishes you flourish.
[DANIEL] Yes, exactly. That was something that I learned early on was just like, there wasn’t this competitive mindset. I think that we start to get in sort of the personal and spiritual aspect of my journey and building my business. I realized that there was a lot of fear that I had going on and was just like, oh, what are these people got to think of me? Who am I to put out this content? But then as I started meeting more people and then just connecting with people beyond email, just setting up calls with them, like, oh, what do you do, what are your services, everybody was just so generous. That really helped just open my eyes and just realize, oh, it’s not cutthroat and if there are people who are cutthroat those aren’t the people you want to be associated with, and you’re not got to connect with them. That’s totally fine, but there’s plenty of people who are just super generous, super kind. Everybody wants to know what you’re working on, how can I promote it? So that was just really cool to see.
[WHITNEY] That part’s really amazed me too, like even people who are not even got to be at the conference are like, how can I promote your event? It’s been really cool. The other thing you talked about was this idea of leveling up, but really looking outside yourself and what you were working on, seeing that there was something else and then as you level up, it’s not really about us making more money, having some big business., It’s about how can we help more therapists? How can we get more treatment out into the world? And knowing that when we stay within the work we’re doing, we’re really missing out on that bigger impact. That’s so important.
[DANIEL] Yes, absolutely. I just found that there was just so much, I just wanted to serve a little more and I was getting to like the end of myself and was like, well, it’s not serving my clients if I’m not able to do such and such. So I need to start finding people I can rely on. For me, that’s really just like the process of business building, so one service that’s been really, that people have really been drawn towards over the last two years is our SEO services, and that was also the Private Practice Elevation thing like, I don’t want to just launch a website for a client. Then it’s just like, okay, see you later.
It’s like, okay, what’s next? So a lot of the times that’s the ongoing SEO work and content. But I’m in this place now understanding, okay, I know a lot and I’ve learned a lot for SEO, but I think I’m ready to find somebody who that is their focus to really help our clients get more from their website. So it continues to this day and it’s like when you’re building a business, you have ideas of what it needs to look like and you’re the one who sets up the processes and oversees everything, but then you hit a point where, okay, this is taking a lot of my time. So I’m ready to hand it off to somebody better to serve our clients better, but also free myself up to spend more time building the business.
[WHITNEY] You speak to the importance of relationship there, like you wanted to have longer term relationships with the people that you were doing, their websites and thinking of it as beyond a website, what are you communicating to the world about your business. So I love the way you’re thinking a lot more big picture about it.
[DANIEL] Yes, absolutely. That was something that I needed to learn because like I said, I started as a freelancer, so it was just like, I’ll build your website and okay, see you later. That’s all I can do. Then I understand, I started understanding oh, there’s more because I can serve my clients beyond this because once they have a website, there’s things you have to do with it. That was what we learned from my wife’s website and helping her build her practice. So I had to think about the things that I was offering and the things that I can do or want to do, and build products and services that are really got to help our clients be on the website.
[WHITNEY] So tell me, tell us more about what the business is like today.
[DANIEL] So today it’s super exciting. Right now I’ve got a project manager. She came on in August and that was, our conversation just keeps coming back to, I hit the end of like what I could do and got a little overwhelmed with managing all the projects, was noticing that balls were getting dropped and was like, okay, it’s time to bring a project manager. So that’s been so much fun and just huge for me because I talk to her, whether it’s like Monday meeting or a Friday meeting, or just on Slack. I talk to her daily and she gives me the updates on the projects and everything.
She can be in there with our clients day to day when questions are asked and that sort of thing. So she’s been a huge addition to our team. So she came on in August. I’ve got a virtual assistant. Who’s been with me for about four years now. She helps with email stuff and some of those repetitive things, publishing the podcast episodes, stuff like that. We have two developers right now, too. So we were just talking before we hit record, I just went to Breckenridge last week to celebrate my 40th birthday. So Breckenridge, Colorado, would go snowboarding. But prior to leaving, it was amazing because my team was like, “Hey, go. Have a great time. Don’t bring your laptop and we’ve got everything covered.”
There was a few questions when I got back and was getting into it yesterday, but it was really, it was like a dream come true to be able to take that trip and just be with my wife and friends and not even think so much about the business and know that it was covered. So it’s when you think about the journey, it’s sometimes there were seasons that were so hard and continued to be hard and it’s a learning process, but it started as this blog and now I’ve got this team that’s growing, it’s pretty phenomenal. So I’m super thankful.
[WHITNEY] I love it. I mean, that’s one of the things I also love about having a group practice. I can leave the practice functions and I can come back and we serve people and getting to take an actual vacation.
[DANIEL] Yes, it serves yourself, but it also, I think it serves your clients better because we’re limited, we’re limited with our time and I don’t want to drop the ball on someone’s project because like I’m stressed out in my personal life and I’m trying to balance kids and business building and all that stuff. So it’s taking a step back and realizing I can’t do it all and I shouldn’t do it all because in the end the one that pays the price are clients.
[WHITNEY] Definitely. Well, I know you have a freebie for the audience today. Can you talk about that?
[DANIEL] Yes. So I have an e-book, that’s called Five Things Every Private Practice Owner can Fix on their Website in the next week to increase clients. This is just a simple eBook that’s just got to give you some tips and some things that you can take a look at on your website, three things that you can do or get started on in order to increase the number of clients that are coming from your website.
[WHITNEY] Great, great. Can you share with everyone, what is your topic at the Faith in Practice Conference?
[DANIEL] Yes, so at the conference, I’m going to be talking about how to create an online marketing strategy and talking about the three different phases of building an online marketing strategy. The goal of that talk is really just to help people understand which phase they’re at and what they should focus on so that they can continue to level up their marketing and level up their practice.
[WHITNEY] Awesome. Looking forward to it.
[DANIEL] Me too.
[WHITNEY] All right. I’m got to bring you to the question I ask everyone at the end of the show, what do you believe every Christian counselor needs to know?
[DANIEL] I haven’t thought through what that answer’s got to be, but just through talking to you and it’s funny how these conversations just like themes come out. So I think from our conversation here is really just trusting that God has the big picture in mind and sometimes we get so focused on this season or this challenge. But time and again I’ve just seen the Lord’s faithfulness to bring me to new levels and where something might be really stressful at the moment, it’s just like, oh, this is how it’s always got to be. That’s kind sometimes how I think, it’s always got to be this hard. It’s always got to like this. But the Lord always is so faithful to bring you through those seasons. Then you have the lessons that He wants to teach you from there. So, yes, for me, it’s just taking a step back and looking at the lessons that God wants to teach you.
[WHITNEY] I love that. I’m soaking it in myself.
[WHITNEY] Well, thank you so much for taking the time to be on the show and looking forward to seeing you in April.
[DANIEL] Thanks so much, Whitney.
[WHITNEY] We want to thank Heard Accounting for sponsoring today’s episode. If you would like to begin in using their services at $149 a month, you can head on over to joinheard.com.
Thank you for listening to the Faith in Practice podcast. If you love this podcast, please rate and review on iTunes or your favorite podcast player. If you liked this episode and want to know more, check out the Practice of the Practice website. Also there, you can learn more about me, options for working together, such as individual and in group consulting, or just shoot me an email, firstname.lastname@example.org. We’d love to hear from you.
This podcast is designed to provide accurate and authoritative information in regard to the subject matter covered. This is given with the understanding that neither the host, Practice of the Practice, or the guests are providing legal, mental health, or other professional information. If you need a professional, you should find one.