In the month of June we featured some great posts along with an exciting series on ‘How to Start a Million Dollar Practice with Kasey Compton’. This phenomenal series takes you through her five step process and gives you the guidelines on how to work towards this big goal. We also interviewed some other interesting guests on the podcast and repurposed content from the live Q&A which takes place in Next Level Practice.
Top Stories
How to Handle Intake Calls
In an intake call, someone has already initiated that they want to work with you. So if you feel like you’re making a sale, that’s probably more of an internal issue. They’re already saying, ‘I’m interested in working with you in the same way’. If you called a new doctor, and you’re talking to her receptionist on the front desk, if they say, ‘So here’s when we have intakes for doctor’, that’s not ‘salesy’. That’s offering what you’re calling for. You’re calling to try to see if that person is a fit.
How to Get Referrals in Private Practice
Stacey Brown Randall walked through these five steps that were really awesome:
- Understanding Who Refers to You
- Have it be Part of Your System
- Reach Out Throughout the Year
- Continue to Plant Seeds
- Have a Process and System
An Overview of Private Practice Business Development
There are three phases that every private practice goes through: the start phase, the growth phase, and the scaling phase.
So the start phase for a private practice is at the very beginning. It’s going to be from $0 to $40,000. During this phase, the main focus is ‘startup’. The next phase is the growth phase. This is going to be from around $40,000 gross to a $100,000 gross. During this phase, your main sign that you’ve made it is that you’re mostly full with your ideal client. The last phase of private practice is the scaling phase. This is from $100,000 all the way up to $1,000,000. During this phase, the biggest sign that you’ve made it is can you go away for two weeks without everything falling apart.
Podcasts
Our 300th Episode with Pat Flynn, John Lee Dumas, Kelly Higdon, and More!
This episode is celebration of 300 podcasts, we featured some messages from some previous guests on the podcast and some faithful listeners!
How to Start a Million Dollar Practice with Kasey Compton: Start with Purpose 1 of 5 | PoP 301
Kasey Compton speaks about how to start a million dollar practice by starting with purpose. If you want to start a million-dollar practice. If you want to grow, know the systems, Kasey Compton and Joe talk about how they are launching a brand new Mastermind called: How to Start a Million-Dollar Practice.
How to Start a Million Dollar Practice with Kasey Compton: Planning Phase 2 of 5 | PoP 302
Kasey Compton speaks about how to start a million dollar practice, the planning phase. Kasey advised that the culture in your company is going to be a result on your ‘why’. Don’t underestimate the importance of developing a healthy company culture that incorporates your why.
How to Start a Million Dollar Practice with Kasey Compton: Processes to Scale 3 of 5 | PoP 303
Kasey Compton speaks about how to start a million dollar practice by setting up processes to scale. You don’t want your business to depend entirely on you, you want to be able to feel confident that if you want to go on vacation, you can without there being any disruption. Processes address the effectiveness of things, while systems address the efficiency.
How to Start a Million Dollar Practice with Kasey Compton: How to Make a Profit 4 of 5 | PoP 304
Kasey Compton speaks about how to start a million dollar practice and make a profit. You’re going to need to start by working backwards from how much you’re going to charge clients and then how much you’re going to pay your clinicians, etc. Have an understanding – in percentage – of what you’re spending on all your expenses. Viewing your expenses in percentages makes it easier to scale your business. Learn how to look at your numbers and understand them.
How to Start a Million Dollar Practice with Kasey Compton: People are the Difference 5 of 5 | PoP 305
Kasey Compton speaks about how to start a million dollar by knowing that people are the difference. When you have the right people working for you that are aligned with your purpose / culture, your marketing will become a whole lot easier.
How to Use G-Suite so it’s HIPAA compliant with Gordon Brewer | PoP 306
Gordon Brewer speaks about how to use G-Suite so that it’s HIPPA compliant and how it can help streamline processes in your business. He takes us through the benefits of using G-Suite and how to make sure your business is HIPAA compliant. Gordon’s expertise and advice will really help you save time and work towards being more productive, by doing less.
Liz Witmer on Attracting Creative Clients | PoP 307
In this podcast Liz Witmer speaks about how she started her practice and how to attract creative clients. She is currently growing her practice, found inspiration by listening to podcasts and started educating herself by following all the steps in the 28 step checklist.
Anisha Shah on Building Self Confidence When Starting a Practice | PoP 308
Anisha Shah speaks about how to build self confidence when starting a practice. Her vision of growing her business saw her wanting to have more stability and taking in new clients. In order for this to happen something needed to change. Since joining Next Level Practice Anisha had taken steps to be more consistent with her marketing and is actively working towards her goal of starting a group practice. She has increased her rates and has had an increase of at least 5 appointments more per session.
Before You Go…
- Tips to Improve Your Website (Part 1)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on tips to improve your website. Make sure that your logo is visible and that your phone number pops. When you think about the main call-to-action on a website, it’s not usually your address. So, you’ve really got to think about who you’re attracting to your practice. - How Regularly Should You Post to Facebook / Your Blog?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on how regularly you should post to Facebook / your blog. The best thing you can do is Facebook lives. Facebook loves Facebook lives. Do that and also blog at least weekly. Posting to Facebook is less important out of that equation. - Tips to Improve Your Website (Part 2)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on tips to improve your website. - How to Repurpose Content
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on how to repurpose content. - Pros and Cons of Being Apart of Business Network International (BNI)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on whether or not it is worth it to be apart of BNI. - How to Get Your Name Out
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on how to get your name out - How to Use Internal Links
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on how to use internal links. - Six Essentials for Blogging
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on what the essentials for blogging are. - The Legal Side of Marketing
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on the legal side of marketing. - Pitfalls and Tips to Succeed in Small Business
There are many perks of being self-employed which is what inspired you to take your first steps of faith in starting your business in the first place: being your own boss, making the rules, not having to report to anyone, having more control of your time, doing what you love, etc. However, if you have been self-employed for any length of time, you will at some point, run into the negative realities that eventually rise to the surface. This may even lead you to question a sudden career change or doubt all of your decisions up to this point in time. - What Platforms Can You Use to Schedule Posts on Social Media?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on what platforms you can use to schedule posts on social media. - Six Steps to Self-Care
A lot has been written on the topic of self-care…so much so that it may seem almost trite to talk about it. So many therapists suffer from burnout, secondary or vicarious trauma, and others leave the profession because they have trouble exercising healthy boundaries with clients. The saying goes that I can’t give to others what I don’t already have, and that is so true when it comes to the profession of counseling and psychotherapy. - The Filter of Fatherhood
Father’s Day can bring up a variety of emotions. For some, fathers have passed away so it’s a time of remembrance. With others, their fathers didn’t rise to being a great dad, so there’s a feeling of what could have been. For others, their fathers were great roll models, so there’s a feeling of gratitude. And for most, it’s a mixture.
