In the coming weeks, I’m going to be posting some steps that will walk you through getting to the next level of private practice. These articles are for people that are already established in practice and want to get to the next level. So, if you’re grossing at least $40k, you’re in the right place. If you’re making six-figures, you’re definitely in the right place!
If you are in the beginning stages of planning or starting a private practice, I have a different training for you that will be even more helpful. So, if you’re new, get started with my 28-step checklist.
Over the next couple of weeks, we’ll be looking at optimizing the low-hanging fruit of your practice, multiplying your time and money, as well as the on-going strategies for leveling up your practice.
Before we get to all of that, though, I want you to know a little bit about private practices in your area. It’s really important to understand what others are doing well (and not so well) in your region. Every market is different, which is why I want you to do a little snooping.
Here’s The Exercise
This exercise will literally take less than five minutes:
- Go to Google and type in [your city] + counseling
- Ignore the ads and the Google Maps, and look at the top three practices that come up.Also ignore directory sites like Psychology Today and Yelp.
- Look at each of the top three sites. What is good, bad, and ugly? Is their phone number clear? Is it approachable? What do you like?
Here’s A Video
Here’s a short video to walk you through it:
Joseph R. Sanok, MA, LLP, LPC, NCC
Joe Sanok is an ambitious results expert. He is a private practice business consultant and counselor that helps small businesses and counselors in private practice to increase revenue and have more fun! He helps owners with website design, vision, growth, and using their time to create income through being a private practice consultant. Joe was frustrated with his lack of business and marketing skills when he left graduate school. He loved helping people through counseling, but felt that often people couldn’t find him. Over the past few years he has grown his skills, income, and ability to lead others, while still maintaining an active private practice in Traverse City, MI. To link to Joe’s Google+ .