Strengthen Your Business by Launching a Product with Ashley Mielke | GP 125

An image of Ashley Mielke is captured. On this therapist podcast, Ashley Mielke talks about strengthening your business by launching a produc

Do you want to expand your practice with a new product or service? Why should you pursue your passion instead of only money? How do you take the first step?

In this podcast episode, Alison Pidgeon speaks with Ashley Mielke about strengthening your business by launching a product.

Podcast Sponsor: Heard

An image of the Practice of the Practice podcast sponsor, Heard, is captured. Heard offers affordable bookkeeping services, personalized financial reporting, and tax assistance.

As a therapist, you’re probably too preoccupied with your caseload to want to think about bookkeeping or tax filing. Heard can help you out with that. Heard is a bookkeeping and tax platform built specifically for therapists in private practice that helps you track and improve your practice’s financial health. Regardless of whether you’re a seasoned clinician or are in the first year of your practice, Heard will help you to identify areas for growth and streamline best financial practices for your business.

When you sign up with Heard, you’ll work directly with financial specialists to track your income and expenses, file taxes online, and grow your business. You’ll also receive financial insights such as profit and loss statements and personalized monthly reports. You can say goodbye to poring over spreadsheets and guessing your tax deductions or quarterly payments; focus on your clients, and Heard will take care of the rest.

Plans begin at $149 per month and can easily be tailored to fit your business’ financial needs. Sign up now at

Meet Ashley Mielke

A photo of Ashley Mielke is captured. She is a Registered Psychologist, Founder and CEO of a large group private practice in Alberta, Canada called The Grief and Trauma Healing Centre Inc. She is featured on Grow a Group Practice, a therapist podcast.

Ashley Mielke is a Registered Psychologist, Founder, and CEO of a large group private practice in Alberta, Canada called The Grief and Trauma Healing Centre Inc. She is passionate about supporting heart-centered practice owners in starting, growing, and scaling their businesses.

Ashley was called to start her company after the tragic death of her father by suicide in 2010. It was the purpose she found through her healing that inspired the ‘WHY’ that drives her 7-figure company today. It brings Ashley great joy to support other heart-centered leaders in building successful practices that are aligned with both their business goals and their deepest calling.

Visit The Grief and Trauma Healing Centre and connect with them on Facebook, Instagram, and LinkedIn.

Connect with Ashley Mielke on Instagram and LinkedIn.

In This Podcast

  • Creating a product within your business
  • Take the first step
  • Bonus streams of income

Creating a product within your business

Launching a product or additional service within your practice will boost success, relevance, and accessibility for your clients.

Consider creating a small, affordable product to sell to your existing and potential client base to create trust in the community, market the practice, and draw attention to how you help others.

We don’t know at this point what the future holds for the Comfort Box, but honestly, this is just how I do business. I just run with it and see what happens. (Ashley Mielke)

Take the first step

Do not allow yourself to become paralyzed by perfection or feel the need to have everything organized before you allow yourself to begin.

Start exploring, start collecting ideas, and start playing! Just start, because that is often the biggest stumbling block with any new venture.

When we try to get all of our ducks in a row, I’m not sure we’ll ever get there … launch before you’re ready, that’s exactly what we’ve done, and here we are. (Ashley Mielke)

Bonus streams of income

Not only does offering a product or different service increase your capacity to help those in your community, but it also helps you to sustain your business more long-term because it can become a passive, additional stream of income.

At the end of the day you still have to be passionate about it because it’s still building a whole other business and it’s still going to have its challenges, and if you’re not passionate about it you’re not going to want to keep doing it. (Alison Pidgeon)

Even though a new service can add another income source, you need to want to do it too.

Have it be a passion project instead of a solely monetary one because that will inspire you to work on it and keep working until it is launched.

Useful links mentioned in this episode:

Check out these additional resources:

Meet Alison Pidgeon, Group Practice Owner

An image of Alison Pidgeon is displayed. She is a successful group practice owner and offers private practice consultation for private practice owners to assist in how to grow a group practice. She is the host of Grow A Group Practice Podcast and one of the founders of Group Practice Boss.Alison Pidgeon, LPC is the owner of Move Forward Counseling, a group practice in Lancaster, PA and she runs a virtual assistant company, Move Forward Virtual Assistants.

Alison has been working with Practice of the Practice since 2016.  She has helped over 70 therapist entrepreneurs start and grow their businesses, through mastermind groups and individual consulting.

Transformation From A Private Practice To Group Practice

In addition, she is a private practice consultant for Practice of the Practice. Allison’s private practice ‘grew up.’ What started out as a solo private practice in early 2015 quickly grew into a group practice and has been expanding ever since.

Visit Alison’s website, listen to her podcast, or consult with Alison. Email Alison at

Thanks For Listening!

Feel free to leave a comment below or share this podcast on social media by clicking on one of the social media links below! Alternatively, leave a review on iTunes and subscribe!

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