Do you want to expand your practice with a new product or service? Why should you pursue your passion instead of only money? How do you take the first step?
In this podcast episode, Alison Pidgeon speaks with Ashley Mielke about strengthening your business by launching a product.
Podcast Sponsor: Heard
As a therapist, you’re probably too preoccupied with your caseload to want to think about bookkeeping or tax filing. Heard can help you out with that. Heard is a bookkeeping and tax platform built specifically for therapists in private practice that helps you track and improve your practice’s financial health. Regardless of whether you’re a seasoned clinician or are in the first year of your practice, Heard will help you to identify areas for growth and streamline best financial practices for your business.
When you sign up with Heard, you’ll work directly with financial specialists to track your income and expenses, file taxes online, and grow your business. You’ll also receive financial insights such as profit and loss statements and personalized monthly reports. You can say goodbye to poring over spreadsheets and guessing your tax deductions or quarterly payments; focus on your clients, and Heard will take care of the rest.
Plans begin at $149 per month and can easily be tailored to fit your business’ financial needs. Sign up now at www.joinheard.com.
Meet Ashley Mielke
Ashley Mielke is a Registered Psychologist, Founder, and CEO of a large group private practice in Alberta, Canada called The Grief and Trauma Healing Centre Inc. She is passionate about supporting heart-centered practice owners in starting, growing, and scaling their businesses.
Ashley was called to start her company after the tragic death of her father by suicide in 2010. It was the purpose she found through her healing that inspired the ‘WHY’ that drives her 7-figure company today. It brings Ashley great joy to support other heart-centered leaders in building successful practices that are aligned with both their business goals and their deepest calling.
In This Podcast
- Creating a product within your business
- Take the first step
- Bonus streams of income
Creating a product within your business
Launching a product or additional service within your practice will boost success, relevance, and accessibility for your clients.
Consider creating a small, affordable product to sell to your existing and potential client base to create trust in the community, market the practice, and draw attention to how you help others.
We don’t know at this point what the future holds for the Comfort Box, but honestly, this is just how I do business. I just run with it and see what happens. (Ashley Mielke)
Take the first step
Do not allow yourself to become paralyzed by perfection or feel the need to have everything organized before you allow yourself to begin.
Start exploring, start collecting ideas, and start playing! Just start, because that is often the biggest stumbling block with any new venture.
When we try to get all of our ducks in a row, I’m not sure we’ll ever get there … launch before you’re ready, that’s exactly what we’ve done, and here we are. (Ashley Mielke)
Bonus streams of income
Not only does offering a product or different service increase your capacity to help those in your community, but it also helps you to sustain your business more long-term because it can become a passive, additional stream of income.
At the end of the day you still have to be passionate about it because it’s still building a whole other business and it’s still going to have its challenges, and if you’re not passionate about it you’re not going to want to keep doing it. (Alison Pidgeon)
Even though a new service can add another income source, you need to want to do it too.
Have it be a passion project instead of a solely monetary one because that will inspire you to work on it and keep working until it is launched.
Useful links mentioned in this episode:
- Visit The Grief and Trauma Healing Centre and connect with them on Facebook, Instagram, and LinkedIn.
- Connect with Ashley Mielke on Instagram and LinkedIn.
- Email her at firstname.lastname@example.org
- Check out The Comfort Box
- When you sign up with Heard, you’ll work directly with financial specialists to track your income and expenses, file taxes online, and grow your business. Sign up now at www.joinheard.com.
Check out these additional resources:
- 5 Tips for Building a Long-Term Successful Practice with Wendy Dickinson: Part 2 of 2 | GP 124
- Group Practice Launch
- Group Practice Boss: www.practiceofthepractice.com/grouppracticeboss $149 a month
- Email Alison: email@example.com
- PoP Group Practice Owners Facebook Group
- Free resources to help you start, grow, and scale
- Work with us
- Consult With Alison
- Alison Pidgeon on Therapy for Your Money Podcast
- Practice of the Practice Network
Meet Alison Pidgeon, Group Practice Owner
Alison Pidgeon, LPC is the owner of Move Forward Counseling, a group practice in Lancaster, PA and she runs a virtual assistant company, Move Forward Virtual Assistants.
Alison has been working with Practice of the Practice since 2016. She has helped over 70 therapist entrepreneurs start and grow their businesses, through mastermind groups and individual consulting.
Transformation From A Private Practice To Group Practice
In addition, she is a private practice consultant for Practice of the Practice. Allison’s private practice ‘grew up.’ What started out as a solo private practice in early 2015 quickly grew into a group practice and has been expanding ever since.
Thanks For Listening!
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