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Where do you work within your element? What truly lights you up? Are you playing the long game in your passions and your business?
In this podcast episode, Joe Sanok speaks with Kristina Orlova on OCD, launching a podcast, and creating courses.
Podcast Sponsor: Alma
Going in-network with insurance can be tough. Filing all of the right paperwork is time-consuming and tedious, and even after you’re done, it can take months to get credentialed and start seeing clients.
That’s why Alma makes it easy and financially rewarding to accept insurance. When you join their insurance program, you can get credentialed within 45 days, and access enhanced reimbursement rates with major payers. They also handle all of the paperwork, from eligibility checks to claims submissions, and guarantee payment within two weeks of each appointment.
Once you’ve joined Alma’s insurance program, you can see clients in your state of licensure regardless of where you’re working from.
Learn more about building a thriving private practice with Alma at helloalma.com/joe
Meet Kristina Orlova
In this Podcast
- Figuring out the niche
- Noticing OCD in clients
- Starting and growing a podcast
- Play the long game
- Kristina’s advice to private practitioners
Figuring out the niche
Kristina landed on her niche of helping people with OCD because she struggles with OCD herself, and when she started working with a therapist and seeing that it is possible to treat and recover from it, she was inspired to help others do the same.
Helping people manage and recover from OCD became a personal calling for Kristina.
OCD is a debilitating anxiety disorder. Nobody with OCD will say, “Oh yeah, I like to do this stuff.” (Kristina Orlova)
Noticing OCD in clients
If you have clients that you suspect may have OCD, consider looking for some common symptoms like:
- Repetitive thoughts or repetitive processes and you notice that the client keeps going back to the same habits, scenarios, or people
Somebody with OCD can do mental rituals or they can engage in rituals with a therapist where … It seems like they’re going over the same territory in different ways and they’re not really moving forward. (Kristina Orlova)
- Obsessive thoughts pop into their minds and compel them to do something
It’s not about general worrying or nervousness. It is something stronger and deeper that is more intense and not necessarily tied to reality. The fears from these things are catastrophic, and they obsess over them, without seeming to move on from them.
Rationality is not going to work in these cases and can be counterproductive to treating OCD.
Starting and growing a podcast
1 – Manage your expectations. Don’t go into a new project expecting that it’s going to turn your career around. Take it one step at a time and allow it to develop while keeping your expectations of its success aligned with its progress.
2 – Create a publishing schedule that suits you: structure a sustainable routine that allows you to properly record, edit, and publish your episodes. Offer yourself flexibility if and when life happens.
Being mindful in that way and bringing myself back to that inner mantra of; “Keep going, just one step at a time”, got me through pockets where things were difficult, I felt insecure or uncertain, or there was a period of time where I didn’t have guests lined up … That mindset of; “Just keep going, one foot in front of the other,” … is what got me through those [tough] pockets of time. (Kristina Orlova)
3 – Be consistent: even though your publishing schedule may change, maintain consistency through your identity on social media and your brand, and allow that to carry over into your podcast.
Play the long game
Many people nowadays are still chasing the quick-fixes and a handful of tips to make lots of money in no time. These are like diets for business; they may work, but not for long, and are designed to get you hooked into buying into that industry.
Play the long game instead. Know that this will take time, whatever it is; your podcast, practice, book, or course. Understand that you are making an investment and put your effort and energy into it, authentically and consistently.
If you have something solid that you really want, again, planning it out and remembering that you’re in this for the long-term [is going to help]. (Kristina Orlova)
What lights you up? What’s your element? Can you continue harnessing it, developing and strengthening it, so that it will one day support you?
Kristina’s advice to private practitioners
If you have a dream or something you want to work towards, go for it! Find mentors around you who are already doing what you want so that you can consult with them to fast-track your process.
Sponsors Mentioned in this episode:
- Learn more about building a thriving private practice with Alma at helloalma.com/joe
- Visit practiceofthepractice.com/mentaya to learn more and get started for free!
- Save the date for Level Up Week: March 11-14, 2024!
Useful links mentioned in this episode:
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Visit KOR Results, the OCD Academy, and connect on Instagram and LinkedIn.
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Email Joe at [email protected] to suggest guests for the show
Check out these additional resources:
New Year, New Habits: Rebecca Capps on Launching Courses on Body Image | POP 943
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Meet Joe Sanok
Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners who are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.
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